Use an agile approach when developing internal networks
Research by Econsultancy suggests that centralised internal networks, processes and tools don’t always have a long shelf life. Global agency Ogilvy set up centralised knowledge management system with...
View ArticleFacebook: fans, likes, posts and comments… what’s really important for brand...
As a marketer, you know big numbers usually impress when presenting results. Traditionally, thousands of ‘fans’ or Facebook page views are key metrics when relating success. While these are indicators,...
View ArticleThe growing importance of digital photo sharing to brands
The rise of the ‘social’ photograph Social media is becoming increasingly visual in nature and the photograph is fast becoming the centre of a large proportion of social media engagement. A recent...
View ArticleQube provides social media training and filming on location in Mauritius
Some of our (lucky) team have just arrived safely back from Mauritius, where they’ve been visiting one of our clients, Constance Hotels Experience. In addition to the long-term, ongoing social media...
View Article5 steps to joining ‘The World’s Biggest Social Media Team’
Tourism Australia has put together a very informative presentation on their social media strategy that’s well worth a read. I particulary like their focus on making their advocates the hero – it fits...
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